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Internet Marketing Blog
Welcome to the Sebo Marketing internet marketing blog! Please read one of our recent articles below, or click on a link to the right to view our different categories.
Writing Effective PPC Ads
Tuesday, September 21st, 2010What is Search Engine Optimization?
Tuesday, September 21st, 2010What is Search Engine Optimization? The purpose of search engine optimization (commonly known as SEO) is really quite simple. It's the process of making your Website attractive to search engines so that they rank you high in their free results. How Does Search Engine Optimization Work? Every search engine utilizes a formula, or an algorithm, [...]
What is PPC (Pay-Per-Click)?
Tuesday, September 21st, 2010What is PPC (Pay Per Click) Advertising? Pay-per-click (PPC) is an advertising technique used on websites, advertising networks, and search engines. Advertisers bid on "keywords" that they believe their target market (people they think would be interested in their offer) would type in the search bar when they are looking for their type of product [...]
What is Affiliate Marketing?
Tuesday, September 21st, 2010What is Affiliate Marketing? Affiliate marketing is a method of promoting your web business through other people and their website. In an affiliate program, the person who drove the visitor to your site and produced a sale, gets a commission. What is an Affiliate Program Advertiser? An advertiser is a company or person with a [...]
Website Translation Services
Tuesday, September 21st, 2010Website Translation Services Does Your Business have an International Presence? The Internet makes having a worldwide presence make sense for many businesses. Many companies, including small "mom and pop" stores, can easily begin offering their products around the world through an effective Website. However, this brings up many common issues and concerns. For example: Can [...]
Website Keyword Lists
Tuesday, September 21st, 2010Website Keyword Lists Effective Websites Start with Effective Keyword Lists A well designed Website must have a set of targeted keywords built into the navigation of the site. Each page on the site needs to target 1 keyword phrase. Many Websites make the mistake of trying to have a single Web page try to get [...]
