The Sebo Marketing team members have are experts at building and designing websites for high rankings. We have done tests, studied sites, and read tons of books and articles. As [...]
By definition, cross browser compatibility refers to the ability for a website, web application, HTML construct or client-side script to support multiple web browsers. This is a very important issue [...]
What is Search Engine Optimization?
Published by Sebo Marketing
The purpose of search engine optimization (commonly known as SEO) is really quite simple. It's the process of making your Website attractive to search engines so that they rank you [...]
Take a moment and think through the top 5 terms that people would search for if they are looking for a product or service you would sell. Now go to [...]
Search Engine Optimization (SEO) is the core service offered by Sebo Marketing. Our entire business was initially based on our SEO expertise and our previous successes with SEO. What are [...]
The Importance of Internal Links
Published by Sebo Marketing
Spiders will use your own site's navigation to determine which pages on your site are the most important to you. The more important the page is, the better that page [...]
HTML Compliant Code
Published by Sebo Marketing
Web browsers have created crawlers, commonly known as spiders, to look at your website's code. Spiders are pretty good at overlooking coding errors, but the more your site's code complies [...]
Google's suite of webmaster tools provide you an easy way to make your site more Google-friendly. Google's tools can show you how Google sees your site, helps you diagnose problems, [...]
After having the major search engine spiders crawl your site, the search engine spiders can provide a list of errors they discovered. We closely monitor these results to help fix [...]
External Links
Published by Sebo Marketing
Increasing External Links to Your Website As part of the criteria used in ranking sites, spiders have built into their formula (called an algorithm) a factor that takes into account [...]
Example of a PPC Ad at the Top of the Page Example of a PPC Ad on the Right Side of the Page 1. The PPC Headline or Title This [...]
by Tim Daly, Friday, April 20, 2007 MediaPost Publications AS PAID SEARCH engine marketing matures, so do the strategies marketers employ to manage their campaigns. When Google introduced the expanded [...]
Show Your PPC Ads More Often Your daily budget determines how often your ad is shown for your keywords. To maximize the number of times your ad is shown throughout [...]
Website Keyword Lists
Published by Sebo Marketing
Website Keyword Lists Effective Websites Start with Effective Keyword Lists A well designed Website must have a set of targeted keywords built into the navigation of the site. Each page [...]
Pay-per-click (PPC) is an advertising technique used on websites, advertising networks, and search engines. Advertisers bid on "keywords" that they believe their target market (people they think would be interested [...]